Tanay Sukumar, July 2, 2012
“I waste a lot of deodorant on men everyday. Like, recently, I used a hell lot of a body spray before going to my school’s alumni party. But it turned out to be sort of a bachelor’s party. None of the girls turned up. I had to stay around men for that whole evening, and obviously they were not going to get seduced and dance around me like the girls do in the ads.”
This is the story of a dismayed Romeo, 23, who laments how a huge amount of his modest budget is spent every month on faking his body odour among girls he comes across. But, for some unfortunate reason or the other, the perfumes are destined to be wasted on male companions on many occasions, he feels. “It is sick wastage… who cares what odour I am spreading around me when I am with guys, huh?”
If a popular brand is to be believed, Romeo will soon have a pocket-friendly solution. “We conducted a survey, and found that an astounding 94% male consumers believe that it is a waste of money to smell good among other guys,” said a company spokesperson. “We will launch the SexSensor line of deodorant body sprays and perfumes by the end of the year. The SexSensor will look for female presence around the user, and it will deactivate the odour of the spray if there is no girl around. The effect will be conserved for later on.”
Young men who are alive on the hopes of having a sex appeal like the male models in deodorant advertisements, have applauded the announcement. It can help them save hundreds of dollars every year.